Event Details

Most teams are using AI wrong.

They're asking it questions, summarizing emails, and writing the occasional draft. That's fine, but it's the equivalent of buying a Ferrari to drive to the mailbox.

The businesses actually pulling ahead right now aren't asking AI better questions. They're giving it jobs. Complete, orchestrated workflows that take the manual tasks eating 40% of your team's time and automate them, with a human always in the loop.

This isn't a product demo. It's a session about the mental model shift that changes everything: from chatbot to workhorse. From one-off prompts to repeatable systems that run every morning, handle your post-call updates, build your proposals, and produce a full week of marketing content — without a single piece of AI slop.

Craig Brandt, Director of Business Development at ArchitectNow, will walk through the real workflows he's built and runs every day as a business user, not a developer. One person doing the output of a three-person team, without writing a line of code.

Here's what we'll cover:

• Why 90% of businesses are stuck in the chat window, and the mental model that changes everything
• The pattern behind every AI workflow that actually works (Read → Decide → Draft → Approve → Execute), and why human-in-the-loop is non-negotiable
• Real workflows running right now: morning plans in minutes, sales calls that update your CRM automatically, marketing content at scale without the slop, proposals built from meeting transcripts
• The 6 workflows every business has, and how to find yours
• The hard truth about AI slop and how to build quality systems that protect your brand
• Why this matters more for construction, manufacturing, and distribution than most tech companies

Who should attend:

• Sales leaders and reps spending more time on CRM updates than actual selling
• Marketing teams doing more with less, tired of content that sounds like a robot wrote it
• Operations and finance leaders drowning in manual reporting and data entry
• VPs, directors, and executives who've seen the demos but not the change
• Anyone who's used ChatGPT, Copilot, or Claude and thought "there has to be more than this"

Session details:

• Date: Wednesday, May 6, 2026
• Time: 11:00 AM CT
• Format: 45-minute presentation + 15-minute live Q&A
• Platform: Microsoft Teams Webinar
• Cost: Free

The call to action is simple. If you want help finding your six workflows, we'll do a 1-hour AI Innovation Assessment. No pitch deck, no obligation — just clarity on what's possible and where to start.